Three Simple Seo Tips

Written by Deepak Shrivastava on November 11, 2008 – 6:23 pm

Update your site with regular content updates…
Why not ad a blog to your site? The search engines go nuts for websites that regularly update their content. Make that new content keyword rich and the search engines will really eat it up. Regular tweaking and tracking of results is the key, otherwise you’ll never know what works for your site.

Use targeted Keywords and keyword phrases…
There’s a big difference between keywords that will drive traffic to your page but not convert into sales and keywords and keyword phrases that are laser targeted for what you have to offer – meaning MORE SALES!!! This is where a little extra work can make all the difference. The new Google Adword keyword search tool is a fantastic way to research your keyword phrases. It has recently been updated to show actual search numbers for particular keywords and phrases so you have an excellent idea of what your prospects are using to search for you.

Pack your Pay Per Click and SEO campaigns with the same keywords…
If you use the same keywords in your PPC ads and on the capture page of your site, you let your prospects know they’re in the right place. Different keywords in your ads and on your capture page can lead to a disconnect with your potential customers. We want to instantly connect with a prospect and using this technique works wonders. Don’t believe me? Give it a try. You’ll be very pleasantly surprised.

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Google Spam Filters

Written by Deepak Shrivastava on November 6, 2008 – 11:35 am

Google, the Search Engine King, gave more emphasis to keep their search results as clean as possible.

Google search engine ranking algorithm has a variety of spam filters in their ranking algorithm that try to remove low quality web sites.

If your web site gets caught by one of these filters, it will be very difficult to get high Google Rankings.

Google Spam Filters are :

1. Google’s Sandbox Filter
2.
Google’s Trust Rank Filter
3. Google’s Domain Age Filter

All the three Google filters take into account the age of a web site. Google Sandbox Filter, implemented by google is a filter that prevents New Web sites from getting high rankings for competitive search terms. This filter is called Google’s Sandbox.

Google’s TrustRank filter is an important filter. Web sites with a high TrustRank get high rankings on Google. The TrustRank of a web site is determined by the age of a web site, the quality of inbound links and the contents of a web site.

The Domain Age filter is another filter that considers the age of your web site. Web sites with old domain names are more likely to get high rankings for competitive keywords on Google.

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Traffic Tactics For Your Blog

Written by Deepak Shrivastava on October 7, 2008 – 4:29 pm

Use the right software - Selecting the right software for blogging can go a great way in making you stand out among the crowd. Custom blog software would be very useful, since users can customize it themselves.

Blog hosting - Always host your blog on your own domain. If you place your blog on another domain, it may not be able to attract public attention, build confidence, and improve rating in search results. So using a different domain is the biggest mistake one can ever make.

Title tag - Whenever you put a title tag, make sure that it is relevant to the subject matter, and is not just a random one. You put a title to attract your visitors, so ensure that it is short, and snappy.

Article marketing - Notwithstanding which area of article marketing for your blog you have ventured into, there are many public forums for that topic, which you must actively participate in. There are quite a few online communities, where you can post messages or initiate a discussion to increase your visibility, and attract a huge community of people to your website.

Tagging - Tagging is very important. You can visit Technorati for this purpose. If you have many tags on your page, then it will show in the search results.

Technorati-
Testing Technorati is extremely important. You must notify Technorati whenever you have made a comment on a blog. For this purpose, you will need to ping Technorati, or else, you may take the help of Ping-o-matic, which automatically alerts Technorati whenever a comment is posted by you.

Boosting blogs Visibility -
To increase your and your blogs visibility, it has become clear that commenting on other peoples blog is extremely important. But a primary concern is that you must comment on a subject which you are comfortable with. You need to search to get across a proper blog where your comment will be appreciated.

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Yahoo! Search Technology

Written by Deepak Shrivastava on September 26, 2008 – 7:24 am

Me.dium: Social Networking- Me.dium is a social browsing software company offering a browser extension that allows people to surf with friends for the first time. By revealing this new Social Exploration Environment TM (SEE), Me.dium graphically connects users with their friends and others enabling users to interact online, similarly to how one interacts with people in the real world.

Yahoo Search

Hakia: Semantics Search Engine- Hakia is a general purpose “semantic” search engine, dedicated to quality search experience hakia is focused on bringing quality results via its semantic search technology. Today’s search engines bring popular results via statistical ranking methods. Popular results are not always quality results, and the searchers suffer in many ways ranging from wasted search time to using misleading information.

Cluuz, a next-generation search engine prototype- The difference between standard search engines and Cluuz is in the fact that Cluuz does some work for you. A standard search engine shows links in a list. Cluuz instead peers into the searched web pages, extracts important terms and images, clusters them and gives them in chart format (semantic graph) and in a tag cloud where you can click on any entity to further focus your search:

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Let Google Work For You

Written by Deepak Shrivastava on September 3, 2008 – 5:33 am

The huge and humongous world of Internet can be thought of as an ocean, with search engines as fishing boats. However fishing boats and nets cannot be really equipped to capture things that are lying deep. In other words,

Anything that has been posted online stays there. Those who say that the information has done a Houdini is wrong. There is always a way to retrieve online information that you think is no longer there. This website has carefully archived every web page since 1996. There is a heavy chance that you may find what you are looking for here.

We all need to do our bit with what we have got. And we have got Google! There is a lot of unwanted matter which comes on top of the search engine purely because of done to death key words. Every wannabe and web bee is trying to create and recreate something or the other on the web. In such a situation, how do you streamline your searching skills so that you get what you want without wasting time? Read on to know more..

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Important notes about htaccess redirection

Written by Deepak Shrivastava on August 27, 2008 – 12:06 pm

1. Always be sure to upload .htaccess files in ascii mode, sending it up as binary will break it (and usually          make your server very, very unhappy.)

2. .htaccess does not work if you’re on a windows server.

3. Make sure you triple check your changes. Clear your cache and look, test the server headers to make sure      you see a 301 (that means its permanent) not a 302 (temporary) unless you are absolutely sure you really     mean temporary.

4. Since some operating systems don’t allow you to make a file without something before the “.” you may        need to save it as something.htaccess, some may even have to save it as htaccess.txt and change it once       you’ve uploaded it.

5. Make sure your ftp program will show .htaccess files (FileZilla does and is free) It is a bit hard to edit             something you can’t see ;)

6. Double check that you’re not overwriting an old one (some servers already place one there for your custom 404 pages etc.)

7. Make sure you replace example.com with your own sites URL ;-)

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About SEO Services

Written by Deepak Shrivastava on August 15, 2008 – 5:59 pm

There are many SEO services that you can receive nowadays that can be very beneficial regardless of yourseo current situation. Services such as forum posting, article writing and submission as well as link building services UK are available for a fair price, and the services are usually of a high standard and the prices are usually extremely decent considering the work load. But it will ensure that you receive a service that enables you to pursue your goals further when it comes to SEO.

Now why can these services be beneficial to you? Of course everyone’s goals may differ and many may be similar also, but the desired outcome overall is to promote your website, the reasoning behind promotion is completely down to your set goals. SEO services can help with website promotion, the wide range of services available such as keyword services, article writing, directory submission etc will in turn use a variety of different methods that when targeted correctly through creation can help promote and increase awareness of your website on the Internet. The goal is to give your website more hits and more views, you may be doing it to promote the content you have on your website to try and reach out to a wider audience, or you may just want hits on your site so that you can get advert clicks to increase your PPC advert income. SEO services are very powerful tools and take full advantage of the functionality of search engines so that you can promote your website not only more efficiently but also without wasting precious time.

So what about pricing? SEO services of course will cost you, but it is the quality of service you should be looking out for, many people will offer cheaply priced SEO and offer high quality content, whilst the same can apply and poor quality content is produced. It is advisable to do some research beforehand to ensure that if you are getting a good deal payment-wise that you are also getting high quality content. SEO services are very useful and with such a competitive market out their when it comes to SEO services it is very easy to get caught in the cross fire and end up choosing the wrong company for the job.

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SEO Outsourcing

Written by Deepak Shrivastava on August 1, 2008 – 10:02 am

With  SEO outsourcing, you won’t need an extra headcount to do the work; you just need to scout the most suitable freelance consultant or SEO practitioner available. The operations of your business will be streamlined and you save a lot of money in the process.

When you choose a freelancer though, you need to create guidelines of relationships and how such relationship should proceed. SEO outsourcing also demands a high standard of quality; otherwise, you will end up rewriting articles and monitoring SEO activities more frequently. This defeats the purpose for SEO outsourcing. With SEO outsourcing, you get a better chance of focusing on your core business goals and processes.

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indexing with Flash based website

Written by Deepak Shrivastava on July 25, 2008 – 5:22 am

Flash websites are certainly very aesthetic and eye-catchy and the right way to allure visitors. Today, in the web market there is a proliferation of Flash Web Designs. More and more website owners are vying with one another in building attractive Flash-based Websites to ward off competition. Today, Flash web designs are an ideal means to create animated series, add up video into web pages, web advertisements and more recently to develop Internet applications.

But the grim fact remains that though Flash-based websites are appealing to users, they are not to that extent search engine friendly. This is the one basic demerit of all Flash websites. Yet another disadvantage of Flash-based Websites is it takes a long time for a user to download and thus visitors may turn to other websites to get information almost immediately. Dynamic Websites cannot easily use flash. It has to be converted into HTML file and then followed by Flash Designs.

Effective off page optimization can be a solution for SEO of flash-based websites. Employ the anchor text in a proper way. The first rule is the anchor text must contain the significant keywords. Secondly, inbound links are very useful in optimizing websites. The more the number of inbound links from websites the more the chances of better optimization. One imaginative way of linking building is through creating articles of the websites in various article directories and important websites. Create and maintain separate blogs under the main domain or sub domain, which is a potent tool SEO of Flash based website. A Flash website must post comments on topics in relevant forums. This strategy may eventually help in optimizing websites.

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How to Optimize with a keyword Cloud.

Written by Deepak Shrivastava on July 17, 2008 – 7:24 am

Keyword clouds are a way to optimize your website for Web Crawler’s (spiders) from search engines. This is a easy how to in finding a free cloud service.

  1. Find a service that will provide you with the free download you will need. I would suggest doclix.com.

2. There is probably a link on the ad’ s portion of this page

3. Click the add and sign up. Its free.

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