14
Dec
Make Your Ad Effective?
Filed Under (Affiliate Marketing, Bidding, Internet, Organic SEO, advertising) by Deepak Shrivastava on 14-12-2008
Some suggestions for successful ad(s):
- An effective ad will draw a viewers attention, your ad heading has to say something that will grab there attention.
- Once the viewer is drawn to the ad, the ad body has to provide accurate information or have a special offer the viewer may want.
- A rule of thumb is to make the ad information accurate to what you are offering on your website and if you are making a special offer make sure it is special . You may be able to fool some by misleading them to your website, but most that are fooled will be turned off and if they get there and leave what will you gain?
- If an ad is not drawing attention and bringing viewers to your website simply get rid of the ad or heavily edit it. For each day an ad is not bringing viewers is a day that another ad could be bringing them.
- Any feedback you receive about your ad or website should be taken seriously and if the expressed concern is negative and could be perceived by others the same way, it is better to fix it then debate it.
Please remember there is a lot more information that you will receive from your advertising that can and will be used to make you even more successful. The more your ads evolve so will your business, you will have good, great, average and bad ads as part of your evolution but you can and will learn from each of these and with that wisdom you will have success.
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